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ENT 3000 Interdisciplinary Design Entrepreneurship and Service
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
This single semester design course has a lecture/studio-lab model. It consists of students in their sophomore or junior year from architecture, business administration, digital media, psychology, engineering and health professions forming teams to work on socially beneficial projects. It emphasizes social responsibility, teamwork and communication presentations. Topics include the basics of product development, the different aspects of creative thinking in design and the basics of entrepreneurship and business plan development | 3 | 0 | 0 | | |
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ENT 4500 Innovation and Creativity
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
There is a creativity and innovation crisis today. Lack of creativity that leads to little entrepreneurial innovation and market breakthrough can paralyze and economy. This course provides state-of-the-art coverage on creativity and innovation effectiveness that leads to market success. The course discusses the latest concepts, theories, models, strategies and cases of market-focused creativity and innovation. Various tools for innovation will be covered. Students will be actively involved in practical and challenging exercises of creativity and innovation that lead to market-ready products and services. | 3 | 0 | 0 | | |
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ENT 4700 Front and Back Ends of Innovation
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
The biggest opportunities for innovation occur very early in the product creation process. This course will focus on the early steps in the product development process with an emphasis on tools and techniques that can lead to breakthrough innovations. Students will learn to be creative yet thorough and rigorous in the crucial activities of concept generation and selection. Project work will involve traversing through the concept development activity on several potential new products. Several short case studies will be presented. | 3 | 0 | 0 | | |
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ENT 4930 Product Entrepreneurship
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
This interdisciplinary course involves engineering seniors taking the prototype design class and business administration seniors taking a general/technical elective course. Teams of engineering and business students will work together to create a product, perform market analysis and develop a business plan. This involves studying the new product/service development and marketing processes from concept development and testing, pretest and test marketing, to forecasting national demand and national launch. Recent best new products and services will be examined together with product failures. Exercises in creating, discovering, inventing and innovating new product/service ideas and market opportunities will be emphasized. | 3 | 0 | 0 | | |
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