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ENT 5500 Innovation and Creativity
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There is a creativity and innovation crisis today. Lack of creativity that leads to little entrepreneurial innovation and market breakthrough can paralyze and economy. This course provides state-of-the-art coverage on creativity and innovation effectiveness that leads to market success. The course discusses the latest concepts, theories, models, strategies and cases of market-focused creativity and innovation. Various tools for innovation will be covered. Students will be actively involved in practical and challenging exercises of creativity and innovation that lead to market-ready products and services. | 3 | 0 | 0 | | |
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