Undergraduate Catalog 2016-2017

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Communication Studies (BA) | Office | Website

Description

The curriculum for the Bachelor of Arts with a major in communication studies uses a project-centered approach to develop student understanding of and skill in the use of digital audio, video, print and web-based media.  It also provides an ethical and theoretical context for communication.

Degree Requirements

To obtain this undergraduate degree, the student must fulfill the requirements of the University core curriculum, the requirements for the program major and have completed a minimum of 126 credit hours.

The communication studies major is required to:

(1) Complete a total of 36 credit hours in Communication Studies (CST), excluding CST 1010, only 12 of which may be from independent studies (Transfer students must complete a minimum of 15 credit hours in CST at Detroit Mercy.).

(2) Complete at least 15 of those 36 credit hours in courses at the 3000/4000 level.

(3) Submit a portfolio in the senior year.

(4) Include in the required 36 credit hours the following seven courses:

Required Courses (12 credits)
CST 1110 Mass Communication 3 credits
CST 1120 Visual Communication 3 credits
CST 3000 Mass Media Ethics 3 credits
CST 4990 Capstone Seminar: Media Social Responsibility 3 credits

One Course from Each of the Following Three Categories:

Research (3 credits)
CST 2010 Research Methods 3 credits
CST 3160 Rhetorical Criticism 3 credits
CST 4010 Public Opinion 3 credits
CST 4020 Audience Analysis 3 credits
HIS 2910 Historical Methods 3 credits
STA 2250 Statistics 3 credits
Theory (3 credits)
CST 2040 Interpersonal Communication 3 credits

CST 3040

Small Group Communication 3 credits
CST 3050 Theories of Listening Behavior 3 credits
CST 3070 Organizational Communication 3 credits
CST 3091 Persuasion 3 credits
CST 3140 Intercultural Communication 3 credits
CST 3170 Argumentation 3 credits
Writing (3 Credits)
CST 2030 News Writing and Reporting I 3 credits
CST 2230 Electronic Media Writing 3 credits
CST 3400 Public Relations Writing
3 credits
CST 3240 Feature Writing 3 credits
CST 4210 News Editing, Design and Management 3 credits

CST Minors

Sports Communication Minor

The Sports Communication minor gives students a solid foundation for succeeding in the growing field of multimedia sports journalism and sports information/media relations. The minor produces graduates who are prepared for entry-level sports positions with media outlets and with the media relations departments of professional teams and collegiate athletic departments. It also offers expertise to students who hope to pursue sports-related careers in other disciplines, such as business, law, English, history and education. The minor requires 18 credits and the submission of a portfolio at the completion of the courses.

Required Courses (12 credits):
CST 2030 News Writing and Reporting I 3 credits
CST 2100 Digital Video Production 3 credits
CST 3300 Sports Writing 3 credits
CST 3305 Sports Broadcasting 3 credits
One Course from the Following (3 credits):
CST 2400 Principles of Public Relations 3 credits
CST 2410 Principles of Advertising 3 credits
BUS 3120 Principles of Marketing 3 credits
BUS 3880 Sports and Entertainment Marketing 3 credits
One Course from the Following (3 credit hours):
CST 3307 Sports Information and Public Relations 3 credits
CST 3315 Detroit Sports History and Journalism 3 credits

Multimedia Journalism Minor

The Multimedia Journalism minor gives students a solid foundation for succeeding in the field of journalism. The minor produces graduates who are multifaceted in their skills and prepared for entry-level positions with media outlets. It also offers expertise to students who hope to pursue careers in other disciplines that intersect with the media, such as business, law, English, history, political science and education. The minor requires 18 credits and the submission of a portfolio at the completion of the courses.

Required Courses (9 credits):
CST 2030 News Writing and Reporting I 3 credits
CST 2100 Digital Video Production 3 credits
CST 3033 News Writing and Reporting II 3 credits
One Course from the Following (3 credits):
CST 2110 Audio Production 3 credits
CST 2150 Multi-Media I 3 credits
CST 2200 Photography 3 credits
Two courses from the Following (6 credits):
CST 3100 Audio Production and Direction 3 credits
CST 3110 Single Camera Video Production 3 credits
CST 3120 Multi-Camera Video Production and Direction 3 credits
CST 4210 News Editing, Design and Management 3 credits

For both minor programs, please contact: Professor Tom Stanton at tstanton@udmercy.edu or 313-993-1698.

Program Contact Information
Department Chair: Vivian Dicks, Ph.D.
Briggs Building, Room 121
McNichols Campus

Telephone: 313-993-3286
Fax: 313-993-1166
Email: dicksvi@udmercy.edu


For more information about UDM, or to apply online, go to www.udmercy.edu/apply.


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