University of Detroit Mercy

Undergraduate Catalog 2007-2008

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CST 209 Persuasion	Credit Hours	Recitation/Lecture Hours	Studio Hours	Clinical Hours	Lab Hours
Prerequisites: CST 101 A public speaking course involving examination of the major logical, psychological, sociological and cultural variables which underlie persuasion in contemporary society. The course focuses on the student as a creator and consumer of messages. Students study theories of persuasion and their application to messages designed to alter attitudes or behaviors relative to matters of economic, political and social significance.	3	0	0	0	0

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