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BUS 150 Introduction to Business
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
Freshman or Sophomore standing.
A study of the functions of the business organization as they relate to both the internal and external operating needs of the firm. The historical development of the industrial organization is examined, together with the structure, process and behavior of the firm. Effects of government and economic systems are investigated. | 3 | 0 | 0 | 0 | 0 |
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BUS 231 Business Law I
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
A study of the law as it relates to organizational activity. Material covered includes courts and procedures, sources of American law, the Constitution; administrative law, contracts, business torts and crimes, business organizations including partnerships, limited liability companies and corporations. Also included are regulations placed upon business including S.E.C. regulations and anti-trust. | 3 | 0 | 0 | 0 | 0 |
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BUS 290 Personal Finance
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
This course does not fulfill a concentration requirement for Business Administration majors. Emphasis is on personal financial planning. Numerous topics are covered including types of consumer credit, auto, home and life insurance, auto leasing, savings and investing, retirement planning and various tax related issues. | 3 | 0 | 0 | 0 | 0 |
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BUS 311 Organizational Management
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
Junior standing.
A study of the evolution and development of the work organization with emphasis on the relations among structures, processes and behaviors of people in organizations. Topics include: structure, processes, and informal organization. | 3 | 0 | 0 | 0 | 0 |
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BUS 312 Principles of Marketing
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
Junior standing.
A study of the principles, concepts, functions, institutions and environment of marketing as a social organization that fulfills distribution of goods and services through effective and ethical communication and distribution systems. Marketing topics to be covered include: new product development, market research and demand assessment, promotion, advertising, pricing, distribution, global and internet marketing. | 3 | 0 | 0 | 0 | 0 |
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BUS 313 Financial Management
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
ACC 201
ECN 296
MTH 214
Junior standing.
An introduction to the concepts and techniques employed to manage the financial resources of the firm. Major topics include: working capital management, capital expenditure analysis, valuation of the firm, dividend policy and sources of capital. | 3 | 0 | 0 | 0 | 0 |
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BUS 315 Quantitative Methods for Decision Making
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
MTH 214
Concepts, techniques and applications of quantitative methods for decision making are introduced. Topics include: forecasting, regression analysis, analysis of variance, statistical decision theory, utility theory, linear programming and waiting lines. The course incorporates computer software packages. | 3 | 0 | 0 | 0 | 0 |
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BUS 316 Control of Operations Management and Quality
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 315
Presents a broad conceptual framework for the management and control of operations and quality. Topics include: operations function in service and manufacturing, product and service design, facility location, process selection and capacity planning, design of work systems, aggregate planning, inventory management, MRP, scheduling, quality assurance, organizing for quality, quality of design and performance, inspection and measurement, statistical process control, quality circles and quality improvement. | 3 | 0 | 0 | 0 | 0 |
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BUS 317 Management of Information Systems
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
CIS 100
BUS 311
This course covers the concept and capabilities of any MIS, the role of the MIS in supporting planning and control in the organization, the management of the organization?s information resources and how these resources can be used at all levels of decision making. | 3 | 0 | 0 | 0 | 0 |
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BUS 318 Organizational Leadership
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 311
Traditional and contemporary theories of motivated behavior of individuals and groups are examined and related to the concepts of leadership/managerial style. An examination of the leadership function as it relates to motivation and group effectiveness. | 3 | 0 | 0 | 0 | 0 |
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BUS 319 Business and Society
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 311
An examination of business-government relations, consumerism, environment, energy and resource policy, global corporations, governance of the firm, disclosure, corporate social reporting and socio-political forecasting. Included is an examination of ethics and personal values and their impact on professional decisions. | 3 | 0 | 0 | 0 | 0 |
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BUS 330 Fundamentals of Investments
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 313
An introduction to the financial assets and investment tools used by individual investors and institutions. Assets covered emphasize stocks and bonds. The key variables which govern all investors, risk and expected return, are examined in detail and are used to explain asset selection and investment performance evaluation. Some emphasis is placed on the structure and evolution of the investments markets and on the role of the various market participants, such as traders and stock brokers. The excitement of this rapidly changing field is demonstrated by examining current events and new investment technology. | 3 | 0 | 0 | 0 | 0 |
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BUS 331 Advanced Investments
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 330
A continuation of Fundamentals of Investments, covering more specialized assets and more advanced analytical tools. Possible investment assets to be studied include options, futures, real estate and various mutual funds. In addition, the course provides further details related to stock and bond selection. The characteristics of the performance of an investor's total collection of assets (portfolio analysis) are also covered, as are various theories related to the valuation of individual assets. As in Fundamentals of Investments, the emphasis in the course is to convey the dynamic nature of this market to the student. | 3 | 0 | 0 | 0 | 0 |
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BUS 334 Corporate Finance
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 313
A case study approach to the problems facing the corporate financial manager. Application of financial principles and tools to problem solving in the areas including but not limited to working capital management, capital budgeting, financial structure, cost of capital, dividend policy and valuation. | 3 | 0 | 0 | 0 | 0 |
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BUS 337 Management of Financial Institutions
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 313
This course offers an overview of the opportunities and challenges faced by major financial institutions such as banks, savings and loan associations, mutual savings banks and insurance companies. Emphasis is placed on application of principles and techniques of financial institutional management. | 3 | 0 | 0 | 0 | 0 |
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BUS 351 Human Resources Management
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 311
An introduction to the functions and principles of human resources management as they relate to the integration of human contributions to organizational performance. Areas include the following: strategy and structure of the HRM unit; measurement and HRM decision making criteria (e.g., fairness and legality); attracting, selecting, and placing personnel; training, appraising and rewarding personnel; and health and safety management. | 3 | 0 | 0 | 0 | 0 |
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BUS 352 Labor Law and Collective Bargaining
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 311
An examination of the legal framework within which formalized (unionized) labor-management processes operate (in private and public sectors), including initial organization of labor union representation and subsequent development and management of collective bargaining and grievance processes. Also considered are effects of these processes on organizational effectiveness as it relates to outcomes for stakeholders including labor, management, owners and shareholders, customers or clients and the larger communities within which the organization operates. | 3 | 0 | 0 | 0 | 0 |
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BUS 353 Seminar on Current Issues in Human Resource Management
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 351
or approval of instructor.
An exploration of recent developments in the literature concerning human resources management. Topics range among, but are not limited to the following: privacy, recent labor legislation and its impact on HRM, genetic screening and related health and safety issues, cooperative labor-management experiments and their results, statistical aspects of fairness in selection, placement and promotion, internationalization of HRM functions, job security and labor productivity. Students are required to complete a major project for the course in accordance with guidelines provided by the professor. | 3 | 0 | 0 | 0 | 0 |
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BUS 355 Individual and Group Behavior Motivation, Decision Making and Performance Processes
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 311
Basic theories and models of individual and group work motivation and decision making processes are explored. In addition, how the theories and models can be employed to analyze and solve problems such as optimizing performance and satisfaction among organizational members is developed within the course. | 3 | 0 | 0 | 0 | 0 |
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BUS 362 Introduction to Entrepreneurship
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 311
BUS 312
or instructor approval
This course is composed of lectures, case analysis, the development of a business plan by each student and classroom visits by entrepreneurs. Student teams act as consultants for existing businesses. Key course topics include: developing skills needed to initiate and sustain a business venture, conceptual aspects of building a business, financing alternatives, government regulations, management, customer relations, human resources and planning. The importance of individual leadership in developing and maintaining innovations in larger organizations is also addressed. Students majoring in business, engineering, liberal arts, health, education and architecture may consider this as an elective. | 3 | 0 | 0 | 0 | 0 |
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BUS 370 International Business Law
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 231
An examination of the problems confronted in international business including differences in legal systems, the effect of Treaties, Executive agreements, trade agreements, and trade organizations on business problems in the formation of contracts, liability for business torts, sales under international terms, and the problems in the formation of business organizations including joint ventures, corporate subsidiaries and anti-trust. | 3 | 0 | 0 | 0 | 0 |
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BUS 382 Consumer Behavior
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 312
A study of the variables that determine consumer buying behavior and decisions. Concepts and theories of individual and group purchase and consumption behavior are discussed including information processing, perception, interest, learning, attitudes, beliefs, motivation, personality, lifestyles, values, brand loyalty, adoption, diffusion and culture. Cross-cultural and international patterns of buying behavior are investigated. | 3 | 0 | 0 | 0 | 0 |
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BUS 386 Business Research Methods
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 312
MTH 214
A study of the marketing research process. Research methodologies are discussed in terms of problem identification and formulation, research and sampling design, data collection methods, data analysis, data interpretation and report development. Ethics of marketing research are discussed. | 3 | 0 | 0 | 0 | 0 |
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BUS 387 Internet Marketing
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 312
Investigates the newly developed Internet marketing opportunities in the cyberworld. The focus is on strategic Internet marketing. Major topics include: Internet market scanning, research and analysis; Internet market planning; developing and assessing corporate web sites; cyber-writing; Internet trade shows, advertising and promotions; e-mail marketing, and ethics of Internet marketing. | 3 | 0 | 0 | 0 | 0 |
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BUS 435 Global Finance
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 313
Focuses on the financial problems caused by foreign exchange rate variation, study of the international monetary system and the basic financial instruments of international transactions, issues in foreign investment, internal and external financing and financial control in the multinational corporation. | 3 | 0 | 0 | 0 | 0 |
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BUS 436 Real Estate
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 313
A study of the selection, financing and taxation of investments in real property. Topics include: types of real estate investments, analysis of risk and rates of return, sources of investment capital and the criteria for the selection of real estate investments and financing sources. | 3 | 0 | 0 | 0 | 0 |
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BUS 452 Labor and Industrial Relations Past, Present and Future
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
An examination of the conceptual foundations of organized labor-management relations, the environmental factors which have shaped its development to the present time and consideration of forces which will shape its future evolution. | 3 | 0 | 0 | 0 | 0 |
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BUS 454 Organizational Strategy, Cultural Design, Development, Change and Performance
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 318
Explores the theories and practices associated with planned organizational change aimed at integrating human and other resources to achieve superior organizational performances. Topics include, but are not limited to the following: organizational decline, organizational renewal, structural and human resources approaches to change and others. Emphasis is placed on change processes that lead to the organizational performances and contribute to increased satisfaction among organizational stakeholders: consumers, clients, shareholders and the larger communities within which the organization operates. | 3 | 0 | 0 | 0 | 0 |
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BUS 456 Comparative International Management
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 318
A comparison of the strategic and policy considerations distinctively associated with various regions of the world in which major industrial producers operate, including contrasts among British, Western European, Pacific Rim, Japanese and the new emerging systems of Eastern Europe. This course compliments BUS 499, but is not a prerequisite for it. | 3 | 0 | 0 | 0 | 0 |
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BUS 457 Current Issues in Organizational Management and Leadership
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 318
Investigates and analyzes contemporary issues relevant to management theory and practice. Emphasis is placed on current research and applications to management problems. | 3 | 0 | 0 | 0 | 0 |
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BUS 481 Promotion Management
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 312
A study of the promotional process for products and services. Advertising strategies including media selection, message development and effectiveness are discussed. Sales promotion tools such as discounts, rebates, samples and point of purchase are analyzed. The impact of the selling and sales management process are explored. | 3 | 0 | 0 | 0 | 0 |
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BUS 482 Channel and Retailing Management
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 312
A study of channel management and retailing. Channel management topics include distribution, transportation, inventory, wholesalers and other intermediaries. Retailing management topics include location, purchasing, width, depth and consistency of offerings, store layout, pricing, merchandising and profitability. | 3 | 0 | 0 | 0 | 0 |
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BUS 483 New Product Management
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 312
Studies the new product/service development and marketing process from concept development and testing, pretest and test marketing, to forecasting national demand and national launch. Recent best new products and services will be examined together with product failures. Exercises in creating, discovering, inventing and innovating new product/service ideas and market opportunities will be emphasized. | 3 | 0 | 0 | 0 | 0 |
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BUS 484 Ethics in Marketing
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 312
The role of ethics in new and old product development, marketing research, distribution, channels, pricing, promotion, advertising and retailing management are discussed. Rights, duties and responsibilities of marketing managers and consumers in relation to safe, environment-protective, traditional values-preserving products and services are also discussed. | 3 | 0 | 0 | 0 | 0 |
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BUS 487 Global Marketing Strategies
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 312
Explores and analyzes current global markets and marketing strategies in relation to their political, financial and cultural risk and opportunity. Specific topics include: global technological alliances for developing core competence, products and services; globalization versus customization of the product mix; great global product successes and failures; assessing global markets such as NAFTA, EU, LAIA and MERCOSUR, CIS, ECOWAS, ASEAN, China and the Pacific Rim; and ethics of global marketing strategies. | 3 | 0 | 0 | 0 | 0 |
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BUS 489 Marketing Strategy
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
BUS 312
Senior Standing
A capstone course discussing comprehensive marketing mix strategies. Current successful and unsuccessful products and services will be analyzed using a case format. | 3 | 0 | 0 | 0 | 0 |
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BUS 492 Directed Studies in Business
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
Senior standing and approval of program director.
An intensive study of special topics in the field of business, directed by members of the faculty. This course is generally open only to students with a cumulative grade point average of 2.75 or above who have achieved senior standing in business; it is designed to serve as an advanced elective course and cannot be used to substitute for required course work. | 1-6 | 0 | 0 | 0 | 0 |
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BUS 494 International Studies in Business
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
Senior standing and approval of program director.
Study in one or more disciplines conducted abroad under supervision of members of the faculty. Course allows students to gain additional perspective on international business, with specific reference to the host country. | 3-6 | 0 | 0 | 0 | 0 |
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BUS 499 Strategic Policy and Management
| Credit Hours | Recitation/Lecture Hours | Studio Hours | Clinical Hours | Lab Hours |
Prerequisites:
Senior standing in Business and completion of Business core or approved concurrent registration
A capstone course in Business Administration. Through the study of actual business situations, the student diagnoses organizational problems and considers the various factors influencing policy formulation and implementation. | 3 | 0 | 0 | 0 | 0 |
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