Professor of Marketing
- B.A., Drake University
- M.A., Drake University
- Ph.D., Southern Illinois University
- J.D., University of Detroit
Professor Bernacchi teaches marketing management, consumer behavior, marketing communications, research and corporate social responsibility. He has a B.A. and M.A. from Drake University (Des Moines, IA), a Ph.D from Southern Illinois University and J. D. from the University of Detroit.
Bernacchi is a frequent contributor and consultant to business, not for profit organizations and the media. He publishes a weekly marketing newsletter, Under the Mike-Roscope. He joined the University in 1973.